Hilco Vision has partnered with Mainline Optical Connections
Dedicated UK presence. The Hilco Vision portfolio. A single relationship for everything your practice needs.
Partnering Together
What This Means for Your Practice
Local expertise.
The Hilco Vision portfolio.
Mainline Optical Connections will serve as Hilco Vision's dedicated UK distribution partner — bringing together Mainline's established UK presence with Hilco Vision's comprehensive product portfolio, all in one relationship.
Portfolio Access
Continue ordering every Hilco Vision product, brand, and category you use today — through Mainline.
Ordering Continuity
Your practice remains fully stocked throughout and beyond the transition. Supply continuity is built into every step of this partnership.
Dedicated UK Representation
Mainline's experienced UK territory reps will be your primary contacts — people who know the UK optical market deeply.
UK Optical Market Knowledge
Mainline's territory team brings direct experience with UK eye care practices — the regional relationships, market knowledge, and day-to-day responsiveness that comes with local presence.
Why Mainline Optical
Why we chose Mainline Optical Connections
We chose Mainline because they share our commitment to the UK optical community — and because their established market presence, field expertise, and portfolio depth make them the right long-term partner for our UK customers.
UK Optical Heritage
Deep roots in the UK independent optical market with established account relationships across the country.
Field Sales Network
Territory representatives with optical expertise and a relationship-first approach to practice support.
Complementary Portfolio
Mainline represents multiple respected optical brands alongside Hilco Vision products — giving practices a well-rounded solution through a single, trusted relationship.
Shared Customer-First Values
Relationship-oriented, practical, and responsive — qualities that UK practices expect from a long-term partner.
"Mainline Optical Connections brings exceptional UK market knowledge and a shared commitment to the optical community. Together, we're giving UK practices a local partner backed by the strength of the Hilco Vision portfolio."
Hilco Vision Leadership
Hilco Vision Global"We're proud to bring the Hilco Vision portfolio to our customers across the UK. Our team is dedicated to making this transition as seamless as possible for every practice."
Mainline Optical Connections
UK Optical Distribution PartnerCommon Questions
Frequently asked questions
Will my Hilco Vision products change?
No. The Hilco Vision portfolio remains available to you through Mainline Optical Connections.
Will pricing remain the same?
Your existing account pricing carries forward with your Mainline account. Your Mainline representative will be your point of contact for any pricing questions.
Who will be my new representative?
A Mainline UK territory rep will contact you following account activation to introduce themselves and take responsibility for your account.
How do I place orders going forward?
Orders for Hilco Vision products should be placed directly through Mainline Optical Connections. Your rep will walk you through the ordering process.
What if I already have a Mainline account?
If you're an existing Mainline customer, please indicate this on the registration form. Your accounts will be linked and consolidated.
Will backorders or outstanding shipments transfer?
Any open orders placed prior to the transition date will be fulfilled. Your Mainline rep will confirm the status of any outstanding items.
When does the transition take effect?
The transition is underway now. We encourage all UK customers to register as soon as possible so your Mainline account is active and your rep is in place.
Who do I contact with questions?
Reach Mainline Optical Connections directly at +44 (0)1377 257752 or sales@ml-oc.com.